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Here Technologies and Bridgestone Collaborate to Shape a Sustainable Future for Mobility

HERE Technologies, the leading location data and technology platform, is partnering up with Bridgestone, a global leader in tires and rubber providing solutions for safe and sustainable mobility.

As a first step, Bridgestone’s Mobility Solutions Unit is making anonymized connected vehicle data available on the HERE Marketplace – a hub for global location data exchange and a platform to build location intelligent applications that accelerate data-driven innovation across industries.

Bridgestone Mobility Solutions services more than 1.2 million vehicles. Bridgestone telematics and mobility solutions are used across many industries – such as construction, utilities, emergency services and passenger transport – and are found in a wide range of vehicles going from light commercial vehicles, trucks, Electric Vehicles, trailers to powered assets. Bridgestone Mobility Solutions is also seeking to use connected vehicle data to improve smart city operations, road safety and traffic management.

The HERE Marketplace is now offering probe data from Bridgestone Mobility Solutions. The probe data includes latitude, longitude, time, heading, and vehicle type, resulting in an average of 15 billion data points per month. Temperature, fuel level, battery usage, or acceleration can be leveraged for road safety and maintenance use cases while helping to solve sustainability and environmental challenges. Bridgestone parking datasets will also be added to the HERE Marketplace. They include latitude, longitude, start and end time as well as the vehicle type. Bridgestone parking datasets are essential to detect and optimize parking options and availability. With data privacy being its highest priority, Bridgestone has implemented several layers and methods to anonymize and aggregate the data, including density-based spatial clustering of applications with noise, and in compliance with GDPR guidelines.

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