Corporate Responsibility Association of Turkey: A New Corporate Identity for CSR Turkey

CSR Turkey becomes the Corporate Responsibility Association of Turkey (CR Turkey). The announcement was made at the launch event of the new corporate identity on 24th June, which saw the participation of renowned stakeholders from the private sector, academia, and NGOs under the motto “A New World, A New Journey”.

CR Turkey Launch Event

The transition from CSR Turkey to CR Turkey demonstrates that the organization’s values and perspective are impeccably aligned with the concepts of sustainability, ESG, and corporate responsibility alongside the Sustainable Development Goals. CR Turkey believes that the social aspect is not arbitrary anymore, but an integral element for any responsible company.

CR Turkey’s new logo, the pinecone, illustrates the golden ratio and reflects the balanced and harmonious responsibility areas pertaining to the sustainable development goals. CR Turkey candidly hopes that the unique symbolic meanings of pinecones such as productivity, reproduction by sharing, and harmonious living will inspire and guide the association’s activities in the upcoming era.

Mr. Serdar Dinler, President of the Corporate Responsibility Association, said:

“With our eagerness to support and promote the green agenda for an inclusive and equitable future, we are going to contribute to the transformation of companies and society in the fields of Corporate Responsibility and Sustainability.
We will support the private sector to fulfill their environmental, social, and governance responsibilities and take an active role in promoting SDGs.
Moreover, we are going to promote and become part of symbiotic partnerships that would pave the way for a sustainable future.
Lastly, we will support the corporate responsibility ecosystem through research and reports that would provide invaluable insights to companies. As a well-embedded institution founded in 2005, our dynamism steering from our new identity will enable us to create value for all our stakeholders.”

Dinler took a snapshot of the historical evolution of the concept of sustainability from the Brundtland Report (published in 1987) to the SDGs. During his remarks, He underscored his sincere belief in a sustainable world against the exacerbating social and economic problems such as increasing poverty, different forms of inequalities, and escalating conflicts alongside many others addressed by SDGs.

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